Give Life Sparkle! The Philosophy behind the slogan.

The Notion Fitness Series Part 2.

You're putting in the time and effort at the gym but may not be seeing the results you desire. Don't forget that your diet is very important if you want to build muscle. Men's Lifestyle Consultant Darren Blackett shares some tips when it comes to dieting.

Enjoy!

Durand Blackett

Creative Director

Our Flip flops and Natural body sprays are on sale for $15 while stocks last...

U by Ungaro Review

U by Ungaro for men is now hands down one of my favourite colognes. I was speaking to owner and Managing Director of Essential Trends Dolleen Blackett and she was telling me about this amazing cologne that we have in store (U by Ungaro). I tried it out for the first time today and I couldn’t believe I didn’t have this incredible cologne in my personal collection.

For me U by Ungaro is the ultimate Gentlemen’s cologne; I imagine James Bond wearing this fragrance – It is for the man who is effortlessly confident and sophisticated. The fragrance is bold and yet not overbearing.

I immediately had to do some reading up on it and here is what I found. This magnificent fragrance was created by Yves Cassar and Pascal Guarin and was launched by Avon and the French fashion designer Emanuel Ungaro.

The top notes consist of grapefruit and pomegranate which gives it that fresh element. Then we get to the very warm middle notes of immortal, cedar and cardamom; we finally settle at the base notes of patchouli, vetiver, peru balsam and tonka bean that creates that lasting musk.

U by Ungaro for men is definitely a captivating evening fragrance that is perfect for special occasions (weddings, dinners, formal gatherings).

It’s time to embrace the modern man, the confident man, the U by Ungaro man!

Durand Blackett

Creative Director

The Notion - Durand on Confidence Part 1.

Behind the Look-“Emerald Eyes”

Spring and Summer 2011 has brought us very bright colours, prints and carefree silhouettes;

Fall fashion took a very natural progression into something more decadent, reminding us of the fun of the 1920’s Flappers and falling in love with dressing up all over again. The Fall season heralded many beauty trends both in fashion and beauty. Needless to say my favourite was the jewel toned smokey eye. When one of my favourite makeup artists Suresh from Suresh Beauty made a makeup suggestion in his #BeautyTipDuJour on twitter I just had to replicate it. He suggested pairing a smokey eye the same colour as your eyes with a red lip, for an elegant yet fun makeup look. I tried this for our Perfectly Pretty Affair using Sugarpill Cosmetics and voila!!! Emerald Eyes was born! Do not be afraid or hesitant to play with your makeup and wardrobe, when you do, you are that much closer to embracing your inner Trendsetter.

Xoxo Dee